Honest Tea Pomegranate Red Tea with Goji Berry

Honest Tea Pomegranate Red Tea with Goji BerryPrice: $0.99
Serving: 8 fl. oz. (236 mL)
Servings Per Container: 2
Calories: 40 per serving
Fat: 0%, 0g
Cholesterol: 0%, 0mg
Sodium: 0%, 5mg
Protein: 0g
Carbohydrates: 3%, 10g
Fiber: 0%, 0g
Sugar: 10g
Caffeine: 0mg

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Honest Tea says: Red is the color of passion, and this red tea combines three of our strongest passions: great taste, good health, and social impact. There’s the antioxidant power of pomegranates, sweet goji berries from China, and caffeine-free red tea from a community-owned farmer’s co-op in South Africa. It isn’t just tasty tea with a long name. It’s passion with a purpose.

Honestly yours, Seth and Berry

P.S. When Seth and his son went to South Africa to meet our red tea farmers, they climbed Table Mountain where his 9-year-old wondered “Is this what heaven is supposed to look like?” This organic tea has a heavenly taste and you don’t have to climb a really steep mountain to enjoy it. Just take a sip.

Joe says: As one of Honest Tea’s nine new flavors for 2007, the Pomegranate Red Tea with Goji Berry is a little rough around the edges but is clearly ahead of other tea brand offerings.

First, this tea is downright delicious. The flavors complement each other beautifully, demonstrating that pomegranate and red tea were destined to be together. However, a delicate balance exists in the tea flavorsphere when it comes to flavored teas, and this one barely walks the line between too fruity and too tea-y. The pomegranate doesn’t quite overpower the unique red tea flavor, but it almost does. In each sip, you get the sweetness of the sugar and pomegranate up front, and the earthiness of the red tea at the end and in the aftertaste. If I were to design this tea, I would bring the pomegranate level down just a skosh… but then they would probably have to call it “Red Tea with Pomegranate and Goji Berry.”

Speaking of goji berries, what the heck are those things anyway? As it turns out, they come from places like China where they have been used for centuries as medicine. That’s right, these exotic little superfruits are said to “enhance immune system function, improve eyesight, protect the liver, boost sperm production and improve circulation, among other effects” (Wikipedia). The supposed tartness of the fruit was understated, although I admit I don’t know what they actually taste like. It’s only a shame that they are the last ingredient on the list. Medicine in my tea? Sounds great! I probably would have amped up the berries a notch.

I would also bring down the sugar content a little bit. Although it is labeled as “a tad sweet,” it is definitely a tad too sweet for my tastes, especially compared to many of their other teas. I would have liked to see a tad more flavor instead. Toward the end of the bottle it almost tastes like not much more than sugar water. If you are used to drinking Mountain Dew, this is your tea.

In fact, this is probably the perfect crossover tea for fans of sugary sodas and very sweet teas, like Lipton Brisk, Nestea Cool, or the Snapple varieties, so it makes a lot of sense in Honest Tea’s tea lineup. And, since they are such a socially conscious company, purchasing their teas with organic and fair trade stamps of approval instead of another company’s almost seems like a no-brainer.

From a marketing perspective, the fact that they feature pomegranate so prominently makes me wonder if Honest Tea is trying to ride the pomegranate popularity wave a little. Honestly, I can’t blame them.

2 Responses to “Honest Tea Pomegranate Red Tea with Goji Berry”

  1. Cooking Queen on November 12th, 2007 12:45 pm

    Wow, this really sounds great to me! I love pomegranate and have been unsuccessfully attempting to get into the goji berry craze… Do you have any idea if you can get this in the UK? Thanks!

  2. Joe Lencioni on November 12th, 2007 3:52 pm

    Hmm, that’s a great question. After some Googling I couldn’t come up with an answer for you.

    If you want to search for it in your area, I would suggest starting at a health food store. I bought mine at the local food co-op, and I haven’t ever seen Honest Tea in a large grocery store before.

    Good luck and let us know if you can find it!

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